strategy The "IKEA" Effect #07 What can a maze, a flat-pack, and a bit of DIY teach us about great product strategy? A deep dive into IKEA’s business model, design choices, and the psychology behind its global success — and what product teams can learn from it.
design Rebranding Japan Airline #02 A strong brand identity is crucial. Is your brand's design relevant? Inspired by Japan Airlines, consider a rebrand. Ensure consistent messaging and visuals. A well-executed rebrand can boost brand awareness and engagement.
