marketplace design The Invisible Flywheel #14 Nivoda quietly transformed one of the most traditional supply chains in the world... diamonds. This edition explores how a B2B marketplace turned complexity into clarity, lowered risk, and created a flywheel of growth that every product team can learn from.
ux The KJ Method AKA Affinity Diagram #12 When you have 50+ ideas swirling and no clear path forward, the K-J Method (Affinity Diagram) helps you organise them into 5-7 actionable themes, turning chaos into clarity for product teams and mentors.
zapier Zapier’s Loop of Growth #11 What if your product could sell itself? Zapier’s Template Library shows how no-code workflows and smart UX design become the engine of growth. Lessons for PMs ahead.
ux Amazon's Cancel Trap #10 What can a $2.5B settlement, 35M frustrated customers, and a cancellation maze teach us about product design? Let’s unpack Amazon Prime’s infamous “Iliad Flow” and see what product teams can learn about building (and breaking) user trust.
strategy The "IKEA" Effect #07 What can a maze, a flat-pack, and a bit of DIY teach us about great product strategy? A deep dive into IKEA’s business model, design choices, and the psychology behind its global success — and what product teams can learn from it.
